Starting Creative Extraordinary Design Power: Cartier Clé De Cartier
Just like every classic series in the past, Cartier’s new Clé de Cartier series launched this year showcases powerful design strengths, and builds a unique aesthetic style that is different from the mainstream of contemporary design, which is enough to influence the altar Classic design of vision.
Cartier watch design has always been very own style. Since the first watch Santos launched in 1904, the Tank in 1918, and even the Ballon Bleu launched in 2007, these have become classic watch series today, and did not follow the then design stage Mainstream.
The Santos watch was born in the early twentieth century. It was originally designed to meet the needs of aviation pioneer Alberto Santos-Dumont to read time when flying airplanes, and to integrate the people’s yearning for machinery and speed in the industrial era, creating a wrist with a sense of mechanical structure table. The design inspiration of the Tank series comes from the tank that broke through the deadlock of the European War, with a rectangular case that imitates the structure of the tank body, paying tribute to this important weapon invention that brings peace to Europe.
Clé de Cartier can use the crown to wind and adjust the time. The operation is the same as that of a normal watch, but this watch has a key-like feel, and the distinct feel is quite surprising.
The rectangular crown looks like the end of a key, and according to Cartier’s tradition, a convex sapphire is embedded in the end. Cartier uses a special setting method to make the sapphire and the metal part of the crown completely aligned.
Cartier is good at using design power to implement ideas in watches. Another powerful proof is the Ballon Bleu series launched in 2007. The design was based on the first hot air balloon “Montegofer hot air balloon” in human history in 1783. , Transforming the abstract concepts that symbolize innovation and breakthroughs into a sophisticated curved case for Ballon Bleu watches. This year, the new Clé de Cartier series incorporates the ‘keys’ of traditional clocks for winding and time adjustment into the watch’s crown design. This time, not only the shape design, but also the concept is further integrated into the function of the watch. , To create another classic that can lead everyone to review the long tradition of watchmaking.
Clé de Cartier, 18K white gold case with diamonds, 35 mm diameter, hours, minutes, seconds, semi-instantaneous date display, 1847MC automatic movement, sapphire crystal, bottom case, 42-hour power reserve, alligator leather Strap.
The key to time
Clé means ‘key’ in French. In classic clocks, it is used as a tool for winding and adjusting time. In the new Clé de Cartier series, it becomes the starting point of the design concept and the connection with the watchmaking tradition. After the keyless system of clocks came out in the mid-nineteenth century, the performance of clock winding and time adjustment was gradually replaced by the crown. In the new time series, Cartier re-integrates the idea of the key into the shape and movement of the crown. Before winding and adjusting the timepiece, the crown, which looks like a key, must be unscrewed, just like a classic clock, so modern clocks are cleverly linked with tradition. At the same time, Cartier designed the crown of Clé de Cartier according to the image of the key, and gave the watch the classic silhouette corresponding to it.
Clé de Cartier watch, 18K rose gold case with diamonds, 31 mm diameter, hours, minutes, seconds, date, automatic movement, sapphire crystal, case back, 42-hour power reserve, 18K rose gold chain band.
The rectangular crown looks like the end of a key, and according to Cartier’s tradition, a convex sapphire is embedded in the end. Cartier uses a special setting method to make the sapphire and the metal part of the crown completely aligned. The case uses a pebble-shaped case that was once popular in the 1960s and 1970s, and is nicknamed the ‘abalone shell’. The smooth arc, the carefully polished crown and bezel are subtly highlighted. Many exquisite details are hidden in the simple outline, constructing the classics of Cartier’s next generation.
Clé de Cartier watch, 18K rose gold case, 40 mm diameter, hours, minutes, seconds, semi-instantaneous date display, 1847 MC automatic movement, sapphire crystal, bottom case, 42-hour power reserve, matching Alligator strap.
The Clé de Cartier series, which was first introduced, is the first to introduce the three-pin plus date style, which is available in 40, 35 and 31 mm versions. The 40 and 35 mm models are equipped with the 1847MC automatic movement. This new-generation self-made movement named after the brand’s year of birth has functions such as two-way winding and half-bounce date, and a power reserve of 42 hours. It is a stable and stable Efficient work. The 30 mm version is equipped with a general automatic movement. In the future, Cartier will launch extended models with other performances and movements in this promising new series, which is quite exciting.
Clé de Cartier diamond watch, 18K white gold case with diamonds, 35 mm diameter, hours, minutes, seconds, semi-instantaneous date display, 1847 MC automatic movement, sapphire crystal, bottom case, power reserve 42 hours with 18K white gold bracelet.